Case study · From the Pluris libraryReceipt no. 2037
What sucked
A $10M coach-certification school had a RevOps bottleneck: cost per acquisition had nearly doubled, lead conversion was low, no-show rates were high, lead scoring was a static black box, and ownership was fragmented across marketing and sales.
What they built
An AI-driven RevOps rebuild for a certification school: a continuously tuned lead-scoring model, transcript-based sales-call intelligence, redesigned forms, automated nurturing, and CRM governance, delivered as an interim RevOps team.
What changed
~50% Lead-Volume Lift
Estimated, qualified leads (stated as potential, confirm).
AI Lead Scoring
Continuously tuned model replaced static black-box rules.
Call Intelligence
Transcript analysis for patterns and rep coaching.
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