Case study · From the Pluris libraryReceipt no. 2962
What sucked
A full-service hotel at a major North American hub airport runs around the clock with many guests in transit.
It had no AI training, no policy and no sanctioned tooling, though staff were already using AI tools. Each tier, from leadership and sales to front and back of house, carried different risk when information went into a tool.
What they built
North Group ran a week of on-site AI training at a 24-hour airport hotel, with group sessions for executives and sales, one-on-one coaching for the operating team, and an AI strategy with tier-by-tier acceptable-use rules.
What changed
10x AI use
From 0.5 to 5 hours per employee per week, team estimate before and after the training week
1 week on site
Executives, sales and the operating team trained in the same week
Every tier covered
Acceptable-use rules set for leadership, sales, front and back of house
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